Top 10 Best Email Marketing Companies and Tools for 2024

Are you looking for the best email marketing companies to help drive your business forward? Look no further! We will explore the top 10 email marketing companies that can help you reach your target audience, engage customers, and increase sales. Let's dive in and find the perfect partner for your email marketing needs.

Why Email Marketing is Crucial for Business Success

Email marketing remains one of the most effective ways to communicate with customers and prospects. It allows businesses to reach a wide audience, deliver targeted messages, and drive conversions. With a high return on investment (ROI) and the ability to track metrics, email marketing is a powerful tool for businesses of all sizes.

The Importance of Choosing the Right Email Marketing Company

When it comes to selecting an email marketing company, it's essential to choose a provider that offers the right features, support, and pricing for your business. The top 10 email marketing companies on our list have been carefully selected based on their reputation, reliability, and customer satisfaction.

The Top 10 Email Marketing Companies are :

1. GetResponse                              
GetResponse is an email marketing platform that will allow you to create a mailing list, grow your list and send emails. The platform will enable you to view and analyze statistics related to your email campaign such as open rate, click through, forwards, etc. GetResponse also provide eCommerce email marketing solution. With GetResponse unlimited email marketing plan, you can send unlimited emails and newsletters to your subscribers. With this same plan you can maintain a list of up to 10,000 subscribers. Anyone who wants to build their email campaigns to deliver valuable information, products and services can sign up with GetResponse completely free. After signing up you should be able to create a list of 500 contacts. 


2. MailerLite                      

MailerLite is affordable email marketing company that will enable you send simple and effective email campaigns to your subscribers. They offer more than 60 free email newsletter templates that will enable you send beautiful email campaigns. With the MailerLite email marketing platform you are provided with A/B split testing. A/B split testing will enable you optimize your emails. That is you will be able to test one email against the other with respect to subject lines, content, etc. MailerLite enables you grow your audience by creating beautiful forms. You can segment your subscribers based on age, gender, country, etc to deliver the most relevant messages. MailerLite marketing automation will enable you send automatic email such as a welcome message and more.                      
As a new customer you can try all the MailerLite email marketing features completely free for 30 days with no credit card required. You’ll have access to email automation, landing pages, website builder and more. You’ll be able to create a list of 1,000 subscribers and can send up to 12,000 emails per Month. You’ll have 24/7 live chat support and can upgrade anytime.   


3, Omnisend

Omnisend is an email marketing platform directed towards ecommerce users. Omnisend is an email and SMS marketing platform with lots of interesting features that will enable your ecommerce stores to grow online. More than 1,00,000+ ecommerce brands use Omnisend to grow their business on autopilot. If you have an online store then Omnisend is a great choice because it integrates with all popular ecommerce platforms such as Shopify, Bigcommerce, Woocommerce, Magnento, Drupal commerce and others.                    
Anyone can try Omnisend completely free with no credit card required. During your free trial you will be able to create a list of 250 contacts, send 500 emails per Month and send 60 SMS. You will also have access to professional looking email templates, pre-built automations and workflows. You will have access to popups and signup forms, 24/7 live chat support and more. You will have access to Omnisend tracking which is available for email, SMS and push notifications. SMS marketing is also available where users can test to join the list.   



4. Aweber                            
landing page builder Aweber is an email marketing tool that you can use to create a mailing list, design beautiful newsletters that can be sent to your subscribers or contacts in your list. You can automate your email marketing with the use of autoresponders.  Aweber provides different kind of email marketing plans. With their unlimited plan you can create a list of unlimited subscribers and be able to send unlimited emails to your list.                           
Anyone can sign up with Aweber completely free with no credit card needed. Once a free member you will be able to create a list of 500 subscribers. You are also provided with one landing page and one email automation. You will also have access to a range of email templates, autoresponder functionality and also phone, email and live chat support.


5. Moosend                          

Moosend is the most modern and simplest email marketing and automation software. Moosend will enable you deliver beautiful emails that get opened and clicked every time. You’ll be able to create beautiful email newsletters using the Moosend drag and drop newsletter editor. Use the AI subject line optimizer and subject line A/B testing to fine tune your message. Segment your list using the Moosend list segmentation feature. With Moosend automation, you should be able to drive more sales on autopilot by automating your marketing messages. You are provided with premade automation templates, visual workflow builder and 100+ triggers. Moosend will enable you create beautiful landing pages that match your brand in minutes using the drag and drop landing page editor. Moosend will enable you to design beautiful signup forms that you can use to grow your mailing list around the clock.                          
Anyone can try all the Moosend features completely free for 30 days with no credit card required. You can upgrade when you are ready.


6. ActiveCampaign

ActiveCampaign is a very powerful email marketing tool that will enable you to build newsletters, create campaigns and send great emails to your mailing list. You can send broadcast emails that are immediately received by everyone on your list. You can send trigger emails based on purchase or site visits. That means emails are automatically sent when a customer makes a purchase or visit your site. You can also send targeted emails by grouping your audience into segments based on some factors. With                            
ActiveCampaign autoresponder, you can automatically send a welcome message to anyone that registers on your site. You can also use the autoresponder to schedule emails for a specific date and time. This is perfect for events, holidays, birthdays, etc. ActiveCampaign reporting feature will help you see what emails are performing well and which ones are not. You can use the simple split testing to make your emails get more opens, clicks and buyers. Anyone can try ActiveCampaign completely free for 14 days with no credit card required. You can upgrade anytime when ready.     


7. Benchmark              

Benchmark email marketing software is used for creating and automating email marketing campaigns. Benchmark is the perfect choice for small to medium size businesses. Benchmark provides more than 221 free email templates that you can use to create your email campaigns. You can use their drag and drop email editor to design beautiful marketing emails. The Benchmark marketing automation tools will enable you send list triggers such as sending an email when someone signs up. You can also send timed emails like birthday/anniversary emails. With the Benchmark opt-in forms, you can embed this form into your website to capture visitors visiting your website. With the Benchmark landing page builder, you can design beautiful landing pages using their drag and drop landing page builder. As a new customer you can try Benchmark completely free where you will be able to create a list of 500 contacts or subscribers and can send a maximum of 3,500 emails per Month.


8. Brevo

Brevo (formally Sendinblue) is an email marketing tool designed for small and medium sized businesses. Brevo will enable you grow your revenue with the approachable CRM. This all in one built in customer relationship management (CRM) tools will automate your marketing campaigns over email, SMS, WhatsApp or chat. Brevo offer email marketing that will enable you deliver campaigns straight to your customer’s inboxes. Brevo will also enable you to instantly connect with your subscribers through SMS marketing. You’ll be able to spark sales with targeted text messages. Brevo will also enable you to market your business with WhatsApp which is the world’s most popular messaging App. Brevo will enable you to automatically segment your contacts according to behavior, interest and other attributes. You’ll also engage your customers with automated messages. You’ll setup triggers with the workflow editor.           
As a new customer you can sign up with Brevo completely free where you will be able to create unlimited contacts. You’ll then be able to send 300 emails per day. You’ll have access to SMS and WhatsApp campaigns, customizable email templates and more.


9. Sender

Sender is email marketing software tailored for small and medium size businesses, e-Commerce vendors, entrepreneurs and more. Sender will enable you send both email and SMS messages, thus delivering outstanding results for your campaigns. You will be able to increase conversion and engagement by segmenting your email list and tailoring your messages. You can easily connect sender with leading CMS, CRM and other ecommerce platforms including WordPress, WooCommerce, Shopify and more. Sender is trusted by 180,000+ successful businesses worldwide. Sender lets you effortlessly build, run, monitor and optimize high converting email and SMS sequences with 100% automation without switching between Apps.           
As a new customer you can try sender completely free with no credit card required. With the free plan you will be able to access all features including automation. You will be able to create a list of up to 2,500 subscribers and be able to send 15,000 emails per Month.


10. Mailpoet

Mailpoet is a newsletter plugin for WordPress. It is the best email plugin for WordPress with more than 700,000 website using it to keep in touch with their subscribers. Mailpoet’s suite of features will enable you grow your mailing list, deliver beautiful emails and increase conversion all without leaving your WordPress dashboard. With the easy to use drag and drop editor you can design and build your WordPress newsletter quickly and easily with no coding required. Mailpoet starter templates will enable you create newsletter that engages your audience. You will be able to grow your email lists with the Mailpoet customizable WordPress sign up forms. Welcome new subscribers to your list with an automated welcome message. As a new customer you can sign up for the Mailpoet free plan where you will be able to create a list of 1,000 subscribers and be able to send up to 5,000 emails per Month completely free.


Choose the Best Email Marketing Software for Your Business

With a variety of options available, choosing the right email marketing software for your business is essential to achieve your marketing goals. Whether you're a small business owner or a marketing professional, these top 10 email marketing software provide the tools and features to streamline your campaigns, enhance engagement, and drive conversions. Select the software that aligns with your business needs and take your email marketing strategy to new heights.